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Oracle 1Z0-1032-21 Exam Questions : Oracle Responsys Marketing Platform 2021 Implementation Essentials
- Exam Code: 1Z0-1032-21
- Exam Name: Oracle Responsys Marketing Platform 2021 Implementation Essentials
- Updated: Sep 14, 2026
- Q&As: 73 Questions and Answers
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Oracle 1Z0-1032-21 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Account Administration | - Manage user roles and permissions - Configure security and compliance settings - Monitor account usage and health |
| Topic 2: Initial Configuration & Deliverability | - Configure domain branding and delegation - Perform IP warm-up and ramp-up - Set global account and deliverability settings - Manage bounce processing, spam feedback loops |
| Topic 3: Responsys Personalization Language (RPL) | - Implement dynamic content - Write basic RPL expressions - Debug RPL syntax and logic |
| Topic 4: Creating and Managing Content | - Build responsive email and mobile content - Implement personalization with RPL - Use assets and templates |
| Topic 5: Responsys Data Model | - Manage contact lists, supplemental tables, profile extension tables - Describe Responsys data model - Create filters, segment groups, seed groups |
| Topic 6: Integration: Interact Connect | - Describe Data Gateway setup - Manage data synchronization - Configure Interact Connect integration |
| Topic 7: Campaigns and Forms | - Build and manage web/mobile forms - Create and deploy marketing campaigns - Configure conversion and tracking |
| Topic 8: Programs | - Configure triggers, rules, and actions - Design multi-step automation programs - Monitor and optimize program performance |
| Topic 9: Multi-Channel Campaigns | - Manage cross-channel consistency - Configure subscription management - Set up email, SMS, and push campaigns |
| Topic 10: Reporting and Analytics | - Analyze campaign performance metrics - Create custom reports - Access standard reports and dashboards |
Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:
Question #1
You want to accesscart and browse abandonment events on your ecommerce website and launch personalized retargeting marketing programs to your known users.
How can you use Rapid Retargeter to capture and expose the events in Responsys in order to accomplish this?
- A. Capture the events and use an API to write them into profile extension tables in the client's Responsys account and then use SQL to pull data for personalization.
- B. After your website is correctly tagged, use the Interaction Events to enter your contacts into a Program and pass key visitor data as Program Entry Variables.
- C. Passthe event data into a Responsys supplemental table near real time with an API call. Backend tables are then automatically updated, so you can use Filter Designer for targeting.
- D. Write the event data into external tables. Batch upload the data into a Responsys supplemental table via Connect every hour and then use SQL to pull data for personalization.
Correct Answer: C 🗳️
Question #2
You are designing a messaging campaign that needs personalization data for your contacts from a supplemental data source.
How should you join or reference data from the table?
- A. The number of records in the supplemental table cannot exceed the total number of records in the profile list.
- B. Youmust make sure that a Data Extraction Key field matches an existing field (in name and type) in a table being used for the campaign.
- C. After you have defined the relationship between a profile list and a supplemental table, the only way you can change or undo it is to delete the supplemental table and redefine it.
- D. You must have a one-to-one relationship between a profile list record and a record in the supplemental table.
Correct Answer: D 🗳️
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Question #3
You just completed putting all the HTML and RPL into the Email Message Designer (EMD). You want to see how Responsys will render this code.
What should you do to see this?
- A. Click the Version Test button.
- B. Click the Preview button, which has the eye icon on it.
- C. Select Workbook > Test.
- D. Click the Render button.
Correct Answer: B 🗳️
Question #4
You need to set up a program to enable an enactment to follow down one of two paths in a program based on a criteria match which determines what branch to follow down. You dragged the Allocation Switch onto the canvas, but it is not allowing you enter conditions.
What should you have used?
- A. Conditional Branchlet
- B. Data Switch
- C. Entry Tracking Variable
- D. Stage Gate
- E. Timer Event
Correct Answer: C 🗳️
Question #5
How should you set up files that list all the daily Opt-In and Opt-Out events collected by Responsys?
- A. In Program, you can use the SetData element to set this value to a supplemental table created to collect this information. The supplemental table can then be exported on a daily basis.
- B. An Event Data Feed export can be created to run on a daily basis with Opt-In and Opt-Out event types selected.
- C. Create a SQL view that retrieves the Opt value column. Using Oracle Database Developer, connect to your Responsys database andpull the view data.
- D. An export of the profile list can be done ona daily basis. From this file, the Opt-In and Opt-Out can be extracted using a tool such as Excel.
Correct Answer: B 🗳️
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