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IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. According to studies by IBM and Gartner, what do CIOs list as their number one concern?

A) Risk management
B) Compliance
C) Business analytics
D) Mobility solutions

2. Which capability of IBM Cognos BI is geared toward a consumer or casual user?

A) TM1 integration
B) Report Studio
C) Business Insight
D) Business Modeling

3. Which type of analysis in IBM Cognos BI is sufficient for most users and should be introduced into every deal to sell more seats?

A) Statistics and predictive analytics
B) Slice-and-dice and trending
C) Analytical reporting and drilling
D) Scenario modeling

4. What is a key question to ask an IT manager when selling IBM Cognos BI?

A) How long do quarterly budgeting and forecasting processes take?
B) Do you have a difficult time meeting the needs around information requests?
C) Can you describe how you analyze information to make decisions?
D) Do you currently rely on spreadsheets for reporting?

5. Which part of driving performance is NOT handled by IBM Cognos BI?

A) Reporting
B) Scorecarding
C) Analysis
D) Planning

Solutions: