Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional : AP-214 Exam Questions

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Salesforce AP-214 Exam Syllabus Topics:

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

1. In which section can you define fatigue rules to restrict a user from being recommended same content multiple times

A) Einstein engagement scoring
B) Einstein copy insights
C) Einstein content selection

2. What two options are needed when configuring a decision split using Attribute-to-Attribute comparison?

A) An expression builder references Journey Data and Journey Filtered : activities
B) An expression builder references Journey Data and Contact Data.
C) Non-nullable fields to be used for comparing your Journey Data and Contact Data fields
D) Nullable fields to be used for comparing your Journey Data and Contact Data fields

3. How does Interaction Studio unify anonymous and known identities?

A) Interaction Studio uses third party software to match anonymous and known identities
B) Interaction Studio monitors identifying information, then uses deterministic matching to determine if two or more profiles represent the same identity.
C) Interaction Studio synchronizes anonymous and known profiles once a day based on online traffic and data from offline sources
D) Interaction Studio uses probabilistic matching to determine if two or more profiles represent the same identity

4. What user permission is required to configure SSO in social studio.

A) Super user
B) limited user
C) custom user
D) full user

5. How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly

A) daily
B) monthly
C) hourly
D) Biweekly

Solutions: